Charles

Charles Toh is the Lead Trainer at dMarketeer.com.sg, also resident Digital Marketing Consultant of ua Solutions Pte Ltd, a boutique digital marketing consultancy firm. Charles has spent more than a decade in different fields of marketing, creating and executing strategies, and driving millions of dollars in revenue for numerous organizations at different levels, for international companies and startups.

Posts by Charles

Top 10 Free Online Courses to Follow during the Pandemic

Top 10 Free Online Courses to Follow during the Pandemic

The current pandemic has all of us locked at our own homes, with a huge break from our busy lives. And since we have a lot of time in our hand it is best to use them productively as we get through this pandemic. Apart from all the skill-building, you still have the opportunity to
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Best practices to follow for lead generation during COVID-19

Best practices to follow for lead generation during COVID-19

The COVID -19 pandemic has affected us all in one way another. Many businesses are struggling to keep up with lead generation and conversions. Some of the businesses have closed down temporarily and others have shut down completely. This pandemic has left many businesses in question regarding marketing and lead generation. But there are a
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A simple guide for successful campaign management for lead generation

A Simple Guide to Successful Campaign Management

For any business owner, be big or small they want to have successful campaign management with good responses. And we do deem a campaign is successful if it increases your lead generation, but achieving it seems like a battle. All digital marketers want to have a clear strategy for efficient content management, but there is
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Why an effective content marketing is important for better ranking?

Effective Content Marketing Makes for Better Ranking

“Content is King” as it has always been said, it can never be truer. Content marketing definitely has a great impact when it comes to ranking, as search engine loves content. When it comes to content marketing it is not simply creating new blog articles and sharing among your audience. But that being often said,
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How to drive consistent traffic to your business website for lead generation

Traffic is vital for any online business, for existence, increase in sales and achieve your business goals. Increase in traffic increases the chances for the audience to see your products and services, thus increase the sales rate. But increasing sales is a common problem for most digital marketers and small business owners. We are here
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Simple guide to increase sales and build brand awareness using Google Adwords

Simple guide to increase sales and build brand awareness using Google Adwords

Brand awareness is very important for any business regardless if it is big or small. Establishing the brand awareness among the audience helps you increase the sales as well. And the best way to achieve both is by resorting to advertising. Seeing your brand name often will make the audience familiar with the name. And
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Benefits in Digital Marketing training for marketing beginners

Benefits in Digital Marketing training for marketing beginners

Digital marketing is making a revolution in today’s world and is rising in importance everyday. A quick research can help you get a basic understanding of digital marketing, but it will not give you the required knowledge and experience needed to be a successful digital marketer. Hence proper digital marketing can help you achieve your
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How can Content Management System (CMS) training help in Digital Marketing?

Why Content Management System (CMS) training?

Content is king. Content is an important aspect of SEO and thus digital marketing also focuses on the content marketing. The best way to manage and optimize content is by using Content Management System. But not all marketing beginners are familiar with the content management platforms, neither are aware which platform to choose. Content Management
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5 Reasons to Use WordPress to Build Small Business Websites

5 Reasons to Use WordPress to Build Small Business Websites

As a small business owner, what anyone wants is to establish the business online through a website for a small cost, but of a good quality. This is a real struggle when stepping into the unknown. WordPress, though people commonly consider as a blogging site, is a very convenient platform to build an attractive and
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Using the content marketing strategy for quality and successful lead generation

Content Marketing Strategy for Quality and Successful Lead Generation

Content is king, always. Usually, content which the audience love and abides the search engine guidelines combined with content marketing is the best for lead generation. But most marketers do not know what to focus on in their content marketing strategy. There is no one specific strategy for all business websites. In fact, understanding your
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